Free breakfast webinar

Breaking bad news’ – how to communicate in adversity

Difficult circumstances, like restructuring processes, downsizing and poor financial results bring about more strain on how management and HR communicate. Do you inform about bad news as if you’re ripping a band-aid or do you break the news in installments? How can behavioral science help us communicate efficiently in tough circumstances? How do you transform resistance to acceptance – and even motivation?

Welcome to Speaking of’s breakfast webinar Breaking bad news – how to communicate in adversity. Our panel gathers specialists of corporate communications (incl. crisis communications), HR and neuromarketing.

When: Friday, 17 April 2020 (09.00-09.45, CET)

Where: Your home office (online via Zoom)

Who: Robert Wispelweij, Head of Workforce Management, FIFA, Pedro Vieira, specialist in neuromarketing, Nicole Capper, MD of MANGO-OMC and communications specialist in reputation management and Sergio Guimaraes, senior communications consultant specialised in crisis communication. Julia Westerberg, project manager at Speaking of will moderate the talk.

Registration: Joining the webinar is free of charge but registration is required. Please click here to register. If you have questions about the event, please contact